Warum wir falsch entscheidenWhy we decide badly
Our brains evolved to survive a world of physical threats — not to navigate the uncertainty of the modern one.
Im RaumIn the room
Was im Raum passiert, entscheidet.What happens in the room is what counts.
Was das kostetWhat it costs
The greatest threat to success isn't a lack of talent or capital — it's the cognitive biases dictating how we make decisions under pressure.
Was es stattdessen brauchtWhat it takes instead
We are hardwired to build what makes sense to us.
True disruption requires the rare cognitive discipline to see the world through someone else's eyes.
After the impulse
Was im Raum bleibt.What stays in the room.
Mit Menschen arbeitenWorking with people
Working with people means understanding them better.
Warum ichWhy me
If even neuroscientists tell me they learned something — mission accomplished.
Kein Neurowissenschaftler über Business, sondern ein Produktmanager, der erklärt, warum Teams das Falsche bauen.Not a neuroscientist talking about business, but a product manager explaining why teams build the wrong thing.
Was das Publikum mitnimmtWhat the room gets
My biggest joy and reward in giving speeches is the excitement of my listeners.
Der nächste SchrittThe next step